Behind the logo is a complex network that facilitates millions of financial transactions every day. *Per the 2022 Gustavson Trust Index: https://www.uvic.ca/gustavson/brandtrust/assets/docs/final–gbti-2022-main-report.pdf ** https://www.interac.ca/content/business/charity-payment-processing-interac-e-transfer-how-interac-teed-up-quick-reference-code-donations-for-ronald-mcdonald-house-toronto/