{"id":101059,"date":"2022-09-18T18:55:27","date_gmt":"2022-09-18T18:55:27","guid":{"rendered":"https:\/\/interac1.wpengine.com\/?page_id=101059"},"modified":"2024-06-27T09:36:23","modified_gmt":"2024-06-27T13:36:23","slug":"sound-shopping","status":"publish","type":"page","link":"https:\/\/www.interac.ca\/en\/sound-shopping\/","title":{"rendered":"Sound Shopping"},"content":{"rendered":"<section id=\"t1t2-heroblock_57b7adc998c01f5e51aded978f9f0857\" class=\"block-t1t2-hero\" style=\"margin-top: 0px; margin-bottom: 60px;\">\n<style>\n    #t1t2-heroblock_57b7adc998c01f5e51aded978f9f0857.block-t1t2-hero .hero-image {\n        background-position: center;\n        background-size: cover;\n    }\n    \n    \n<\/style>\n    <div class=\"grid-container  animated fadeIn\">\n        <div class=\"grid-x\">\n            <div class=\"cell small-12\">\n                <div class=\"hero-image deskstop-hero lazyload\" style=\"background-image:inherit;\" data-bg-image=\"url(&#039;https:\/\/www.interac.ca\/wp-content\/smush-webp\/2022\/09\/SS_Header-Image-Gradient-1-scaled.jpg.webp&#039;)\"><\/div>\n                                <div class=\"grid-container content-wrap\">\n                    <div class=\"grid-x content-container\" style=\"align-content: center;\">\n                                                <div class=\"cell small-12 medium-11 hero-title medium-offset-1\">\n                            <h1 class=\"animated fadeInUp\" style=\"color:#fff\">Can <span style=\"color: #FFC226\">music<\/span> influence shopping habits?<\/h1>\n                        <\/div>\n                                                                            <div class=\"cell small-12 medium-11 hero-text animated fadeInUp medium-offset-1\">\n                                <p style=\"color:#fff\">Interac created music meant to help shoppers spend mindfully. Our study revealed that participants described that they felt calm and satisfied with their purchases when listening.<\/p>\n                            <\/div>\n                                                <div class=\"cell small-12 medium-11 hero-cta fadeInUp medium-offset-1\">\n                                                            <a class=\"button-ochre\" href=\"#spotify-embed\" aria-label=\"Listen as you shop\">Listen as you shop<\/a>\n                                                                                <\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"overlay\"><\/div>\n            <\/div>\n        <\/div>\n    <\/div>   \n    <div class=\"animated fadeIn block-hero_background-ochre\"><\/div>\n<\/section>\n\n<div class=\"grid-container\"><div class=\"grid-x align-center\"><div class=\"small-12 medium-8\">\n<div class=\"wp-block-columns spotify-embed is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" id=\"spotify-embed\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"grid-container\"><div class=\"grid-x\">\n<h2 class=\"post-title\" style=\"color: #fff;\">SOUND <span style=\"color: #FFC226;\">SHOPPING<\/span><\/h2>\n\n<p style=\"color: #fff;\"><a href=\"https:\/\/www.semanticscholar.org\/paper\/The-Impact-of-Background-Music-Rhythm-on-Impulsive-Ma-Liu\/96b7032d11ea3cf1a041673581fb03667c50af1a\" target=\"_blank\" style=\"color: #fff;\" rel=\"noopener\">Studies<\/a> show that some types of in-store music can cause people to spend more than they intended. Our track uses a variety of calming sounds and continuously changing rhythm that is meant to promote more mindful spending.<\/p>\n\n<p><a href=\"https:\/\/open.spotify.com\/album\/0JmGrZYBxyPBSqBziuDOCB?utm_source=SendGrid&amp;utm_medium=Email+&amp;utm_campaign=website\" target=\"_blank\" class=\"inline-link\" style=\"color: #fff;\" rel=\"noopener\">Listen on Spotify<\/a><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"grid-container\"><div class=\"grid-x\">\n<iframe width=\"100%\" height=\"166\" scrolling=\"no\" frameborder=\"no\" allow=\"autoplay\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/1363101265&amp;color=%23ffb92a&amp;auto_play=false&amp;hide_related=true&amp;show_comments=false&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=false\"><\/iframe><div style=\"font-size: 10px; color: #cccccc;line-break: anywhere;word-break: normal;overflow: hidden;white-space: nowrap;text-overflow: ellipsis; font-family: Interstate,Lucida Grande,Lucida Sans Unicode,Lucida Sans,Garuda,Verdana,Tahoma,sans-serif;font-weight: 100;\"><\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"grid-container\"><div class=\"grid-x\">\n<style>.embed-container { width:100%; position: relative; padding-bottom: 56.25%; margin-top: 70px; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }<\/style>\n<div class=\"embed-container\"><iframe src=\"https:\/\/www.youtube.com\/embed\/\/Fb--Tds_0bQ?feature=oembed&amp;enablejsapi=1\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe><\/div>\n<\/div><\/div>\n\n<section id=\"main-content-home\" class=\"stats\" style=\"margin-top: 100px; margin-bottom: 50px;\">\n    <div class=\"grid-container\">\n        <div class=\"grid-x align-center align-top\">\n            <div class=\"cell small-12 medium-10 stats-header\">\n                <h2 class=\"stats-title\"> <\/h2>\n                <p class=\"text-center\"> <\/p>\n             <\/div>\n        <\/div>\n    <\/div>\n    <div class=\"grid-container\">\n        <div class=\"grid-x grid-margin-x align-center align-middle\">\n            <div class=\"cell small-12 medium-auto align-self-top stat-block stat-1\"><div class=\"stats-number\"><span>98<\/span>%<\/div><div class=\"stats-description\">of listeners were satisfied with their purchases.<\/div><\/div><div class=\"cell small-12 medium-auto align-self-top stat-block stat-2\"><div class=\"stats-number\"><span>3<\/span>x<\/div><div class=\"stats-description\">more likely to feel calm while shopping.<\/div><\/div><div class=\"cell small-12 medium-auto align-self-top stat-block stat-3\"><div class=\"stats-number\"><span>62<\/span>%<\/div><div class=\"stats-description\">of Canadians want mindful spending tools.<\/div><\/div>        <\/div>\n    <\/div>\n<\/section>\n\n    <section id=\"cta-columns-block_c958ee85e7b823b57219dde75c458ac5\" class=\"two-column-cta-dark cta-columns\" style=\"margin-top: 0px; margin-bottom: 0px;\">\n    \n    <div class=\"grid-container fluid \"><div class=\" grid-x grid-padding-x align-center text-center \">                <div class=\"cell small-12 medium-6 cta-1\">\n                                                            <h2 class=\"block-title\">Spending Study<\/h2>\n                    <p class=\"block-description\">Canadians prioritize intentional spending as nearly nine in 10 feel the financial pinch<\/p>\n                                            <a class=\"inline-link --witharrow\" href=\"https:\/\/www.interac.ca\/content\/news\/canadians-prioritize-intentional-spending-as-nearly-nine-in-10-feel-the-financial-pinch\/\" aria-label=\"Learn More\"><span>Learn More<\/span><\/a>\n                                    <\/div>\n                            <div class=\"cell small-12 medium-6 cta-2\">\n                                                            <h2 class=\"block-title\">Moving (money) mindfully<\/h2>\n                    <p class=\"block-description\">Tools to help you feel calm, centered, and in control of your money.<\/p>\n                                            <a class=\"inline-link --witharrow\" href=\"https:\/\/www.interac.ca\/content\/life\/moving-money-mindfully\/\" aria-label=\"Learn More\"><span>Learn More<\/span><\/a>\n                                    <\/div>\n            <\/div><\/div><\/section>\n\n    <section id=\"cta-columns-block_8f041b2ebd43d444e171842ef0a3534c\" class=\"two-column-cta-dark cta-columns\" style=\"margin-top: 0px; margin-bottom: 0px;\">\n    \n    <div class=\"grid-container fluid \"><div class=\" grid-x grid-padding-x align-center text-center \">                <div class=\"cell small-12 medium-6 cta-1\">\n                                                            <h2 class=\"block-title\">How music impacts spending<\/h2>\n                    <p class=\"block-description\">An exciting experiment explores the connection between music and spending.<\/p>\n                                            <a class=\"inline-link --witharrow\" href=\"https:\/\/www.interac.ca\/content\/life\/how-music-impacts-spending\/\" aria-label=\"Learn More\"><span>Learn More<\/span><\/a>\n                                    <\/div>\n                            <div class=\"cell small-12 medium-6 cta-2\">\n                                                            <h2 class=\"block-title\">Sound of Spending<\/h2>\n                    <p class=\"block-description\">A digital tool that transforms spending data into music. Create your own personal track.<\/p>\n                                            <a class=\"inline-link --witharrow\" href=\"https:\/\/www.interac.ca\/sound-of-spending\/\" aria-label=\"Learn More\"><span>Learn More<\/span><\/a>\n                                    <\/div>\n            <\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"<p>SOUND SHOPPING Studies show that some types of in-store music can cause people to spend more than they intended. Our track uses a variety of calming sounds and continuously changing rhythm that is meant to promote more mindful spending. Listen on Spotify<\/p>\n","protected":false},"author":1,"featured_media":101238,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"footnotes":""},"class_list":["post-101059","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sound Shopping - Interac<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.interac.ca\/en\/sound-shopping\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sound Shopping\" \/>\n<meta property=\"og:description\" content=\"SOUND SHOPPING Studies show that some types of in-store music can cause people to spend more than they intended. 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