{"id":111826,"date":"2023-03-13T12:08:14","date_gmt":"2023-03-13T16:08:14","guid":{"rendered":"https:\/\/interac1.wpengine.com\/?post_type=content&p=111826"},"modified":"2025-05-30T19:16:50","modified_gmt":"2025-05-30T23:16:50","slug":"everyday-trust-on-digital-health-with-debbie-gamble-and-zayna-khayat","status":"publish","type":"content","link":"https:\/\/www.interac.ca\/en\/content\/business\/everyday-trust-on-digital-health-with-debbie-gamble-and-zayna-khayat\/","title":{"rendered":"Everyday Trust: On Digital Health with Debbie Gamble and Zayna Khayat"},"content":{"rendered":"\n

How will health care be different in 10- or 15-years\u2019 time? I hope that between now and then, we will do away with paper forms, long wait times, and some of the more common difficulties that come with navigating a system caught in transit between physical and digital.<\/p>\n\n\n\n

With improved health care delivery for Canadians in the coming years (something I\u2019m sure we can all agree must be a priority), the question is: How can we continually optimize our access to health care to deliver better results for patients while also giving them greater agency, and enhanced security around their medical data?<\/p>\n\n\n\n

In Everyday Trust<\/em><\/a>, I speak with leading thinkers about the role of trust in a rapidly changing technology landscape. In this episode, our subject is one in which every Canadian has a stake. We look at the prognosis for a healthcare system that\u2019s falling behind \u2014 and why trust will be an important ingredient in any cure. <\/p>\n\n\n\n

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The opportunity: A modernized healthcare system that puts patient control at the centre<\/h2>\n\n\n\n

A landmark U.S. study from 2019 found that 20 to 25 per cent of American healthcare spending is wasteful<\/a>. And there\u2019s every reason to believe the situation is similar in Canada, where experts have also estimated that health outcomes could be improved by up to 35 per cent<\/a> if funds were used more efficiently.<\/p>\n\n\n\n

To improve those dismal results, health care delivery should be designed around the needs of the patient, not the requirements of the system, says my guest Zayna Khayat, Ph.D. And technology can and should give patients more control and agency over their own care.<\/p>\n\n\n\n

Zayna is the Vice President of Client Success and Growth at Teladoc Health<\/a>, a global leader in virtual care. She has spent her career thinking about the future of healthcare, including heading up the Health System Innovation Platform at the MaRS Discovery District in Toronto. She says her life\u2019s work involves improving health care delivery by making it more patient-centric through the adoption of modern practices and business models.<\/p>\n\n\n\n

And when we talk about modernization, we acknowledge there\u2019s a long way to go \u2014 who among us hasn\u2019t filled out a paper form when accessing health care in Canada? Zayna and I discuss how embracing digital solutions can allow us to accomplish things we could never do through analog channels. Bringing digital technology into the clinic can not only facilitate better health outcomes, it can also help us build layers of data privacy into virtually every interaction that a patient has with the system.<\/p>\n\n\n\n

The current state of trust in healthcare<\/h2>\n\n\n\n
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At Interac, we know trust is central to moving technologies forward \u2014 in payments, identity, and other realms. Zayna has learned through her career that \u201ctrust is like a lubricant\u201d for change in health care as well.<\/p>\n\n\n\n

As Zayna sees it, trust has three components: transparency, authenticity and benevolence. Not only is that a really interesting way of thinking about trust, I believe it will be essential to bear in mind as we work toward change in the healthcare system. While healthcare has been more resistant to modernization in many ways than other sectors, it faces the same fundamental challenge when it comes to driving adoption of new practices and technologies: The need to earn the comfort \u2014 and ultimately the trust<\/a> \u2014 of end users.<\/p>\n\n\n\n

Trust has to guide us at every step because, as we\u2019ve observed time and time again at Interac and in the broader innovation sector, trust is the only way forward for new technologies. <\/p>\n\n\n\n

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