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Forever 21® sets the trend with Interac® Flash

Fashion retailer to accept Interac Flash contactless debit payment at its Canadian stores

TORONTO, ON (August 8, 2013) – Canada’s fashionable will soon be able to pay faster and more conveniently than ever before using debit. Interac Association announced today that Forever 21 is accepting Interac Flash, Canada’s first and only contactless debit technology, at its 25 stores across Canada. Forever 21 customers will be able to purchase their favorite clothing designs and fashion accessories by simply holding their Interac Debit card, enhanced with Interac Flash contactless debit technology, at the contactless point-of-sale reader. 

“We’re pleased to announce that Forever 21 will join the growing roster of merchants to accept Interac Flash,” said Mark O’Connell, President and CEO, Interac Association and Acxsys Corporation. “By making contactless debit transactions using Interac Flash, Forever 21 customers are able to speed through the checkout process at the point-of-sale securely and conveniently.”

We are pleased to accept Interac Flash at our 25 stores across Canada,” said Linda Chang, Global Marketing Director for Forever 21. “This innovative payment technology enables us to provide both our customers and store personnel with enhanced speed, security and convenience at the point-of-sale.”

Interac Flash uses EMVTM technology and the existing chip debit infrastructure, which protects it from fraud tactics such as copying and “electronic pick-pocketing”. It offers strong consumer protections and unique security features, including the fact that the card never leaves the user’s hand. Leveraging the trusted Interac brand, cardholders are also protected from unauthorized transactions under the Interac Zero Liability Policy* and merchants continue to receive the benefits of secure and non-refutable transactions associated with PIN-based Interac Debit.

Interac Flash enabled debit cards are already being issued by Scotiabank, RBC Royal Bank, TD Canada Trust and a number of credit unions, including Sunova Credit Union, and an increasing number of merchants are signing up to provide the service to their customers.

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About Interac Association

A recognized world leader in debit card services, Interac Association is responsible for the development and operations of the Interac network, a national payment network that allows Canadians to access their money through Interac Cash at 60,000 Automated Banking Machines and Interac Debit at 766,000 point-of-sale terminals across Canada. Interac Flash, a secure contactless enhancement of Interac Debit allows Canadians to pay for items instantly with their Interac chip debit card at a reader that supports Interac Flash.

Interac Association was founded in 1984 and is comprised of a diverse membership that includes banks, trust companies, credit unions, caisses populaires, merchants, and technology and payment related companies.

Other related services offered by Acxsys Corporation, whose shareholders are the architects of the Interac network, include: Interac Online, for secure online payments made directly from a bank account; Interac e-TransferTM, for the transfer of money from one person's bank account to another person's bank account using an email address or mobile phone number**; and international services, which provide Canadian cardholders with point-of-sale access at nearly 2 million U.S. retailers, and PULSE, Discover, Diners Club International and UnionPay cardholders access to ABMs in Canada.

About Forever 21, Inc.

Forever 21, Inc., headquartered in Los Angeles, California, is a specialty retailer of women's and men's clothing and accessories. A phenomenon in the fashion world, Forever 21 provides shoppers with an unprecedented selection of today's fashions, always changing and always in style. Forever 21 is growing quickly, featuring new and exciting store environments, a constant flow of fun and creative clothing designs and the accessories to make your look come together, all at the right price. The retailer operates over 525 stores in the United States, with international operations in Canada, China, Colombia, Costa Rica, Europe, Hong Kong, India, Israel, Japan, South Korea, Mexico, and the Philippines.  For more information please visit:


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Media contact:

Colleen Harasymchuk

Interac Association / Acxsys Corporation

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Interac, Interac Flash and Interac e-Transfer are trade-marks of Interac Inc. Used under license. 

EMV is a trade-mark of EMVCo LLC.

* All Interac cardholders are protected from losses resulting from circumstances beyond their control under the Interac Zero Liability Policy.  See your financial institution for details.

**The Interac e-Transfer service, for secure person-to-person payments, is currently available to customers of over 170 banks and credit unions including BMO Bank of Montreal, CIBC, President's Choice Financial, National Bank, RBC Royal Bank, Scotiabank and TD Canada Trust among others. Central 1, through participating credit unions, offers the option of using mobile phone numbers, in addition to email, to notify Interac e-Transfer recipients. Money never travels by email or text message. More information about the Interac e- Transfer service and a complete list of participating banks and credit unions can be found at